Reports that work out of the box
Sales
Supercycle revenue appears in Sales over time, Sales by product, and Sales by channel. Recurring membership and subscription charges create a new order each billing cycle, so they accumulate in sales totals on their own. Sales by product compares revenue across the catalog, with rental products and retail products side by side.Orders
Orders over time and Order details include every Supercycle order. Filter either by the tags Supercycle applies,Has rental products for orders containing rental items and Has membership for orders containing a membership plan.
Subscriptions
Supercycle creates Shopify subscription contracts for the subscription and membership methods, which turns on Shopify’s subscription reports: New subscriptions over time for when customers start, Subscription sales over time for recurring revenue, and Subscription vs one-time sales to compare circular revenue against retail.Subscription reports populate as soon as Supercycle creates the contracts. There’s nothing to set up.
Customers
Supercycle tags every customer with their membership status and activity, so Customer cohort analysis and Returning customer rate track retention across your circular customers. RFM analysis, which groups customers by recency, frequency, and monetary value, suits rental businesses, where repeat transactions are the norm rather than the exception.Finance
Payment activity, including recurring billing attempts and draft order payments, flows into Shopify’s finance reports. Use Finances summary and Payment methods to reconcile circular revenue alongside retail.Filter reports by Supercycle activity
Shopify filters reports by tag, product type, and other dimensions. Combined with the tags Supercycle applies, that isolates circular commerce data inside any report.By order tag
In any order or sales report, add a Tag filter to isolate rental or membership orders.
By customer tag
Use these in customer reports, or when building customer segments.
By product
Supercycle products are standard Shopify products, so Sales by product and product analytics reports filter to specific items. Thesupercycle.methods metafield identifies which products are configured for circular commerce.
Build custom reports
Shopify’s custom report builder combines metrics and dimensions into reports shaped for circular commerce. Four that earn their place:- Rental revenue by product. A Sales report with the product title as the dimension, net sales and orders as metrics, and an order tag filter of
Has rental products. - Membership plan performance. A Sales report with the product title as the dimension, net sales, orders, and average order value as metrics, and an order tag filter of
Has membership. - Recurring revenue trend. The Subscription sales over time report, or a custom report by day, week, or month with net sales and an order tag filter containing
Recurring order. - Lifetime value for renters. A Customers report with the customer name as the dimension, total spent and orders as metrics, and a customer tag filter of
Supercycle member.
Metafields work as dimensions and filters too. Turn on Use in analytics on the metafield definition in Shopify to make it available in the report builder.
Metafields worth reporting on
Supercycle writes metafields to products, variants, and customers. Three of them are useful in reports.
To use one, turn on Use in analytics on its definition under Custom data in Shopify.